How it works

Open Comparison,
a two-sided marketplace.

Connecting consumers to financial services products through brands they trust

Talk to Us
01 · The network·02 · Your flow·03 · A match, end to end·04 · Under the hood·05 · FAQ
The network

Two sides. One Match.

Open Comparison is a three player conversation; the audience, the matchmaker, and the providers.

01 · OPEN COMPARISON
I.

Partners drives traffic

Our partners work with us to open new revenue streams by giving their audiences a smart way to compare financial products.

II.

We filter the noise

We ingest data from both sides of our marketplace to create a level and transparent playing field.

III.

Products worth showing

Providers manage their own filtering, distributing their products to the right audience at the right time.

Your flow

If you have an audience, here's the journey.

Pick how you want to integrate, match your audience to product, render a 1:1 offer, and earn on every outcome. Two integration paths, one network.

01

Pick your integration path

Two ways to bring Open Comparison into your brand. Use what fits your team, your timeline, and your product surface.

Embedded
Fastest to launch

Build a custom configuration in our dashboard and deploy it natively inside your application, in days.

  • Visual configurator, no engineering required
  • Themed to your brand in a few clicks
  • Native deploy in your app
Connected
Most flexible

Build bespoke, fully custom user journeys and connect to us through a single integration point.

  • One connection, full creative control
  • Custom UX end to end
  • Event hooks for everything that happens
↳ What you get
  • Live in days, not quarters
  • Both paths share one dashboard
  • Free sandbox from day one
02

Match your audience to the right product

You forward the moment, a customer wants to compare car loans, and minimal identity. We sweep the live provider network, run eligibility on fit, and surface the best matches in under a second.

↳ What you get
  • Sub-second median match
  • 110+ data sources behind every offer
  • Quality-first ranking, not pay-to-play
03

Render a 1:1 offer, on your brand

The match comes back in your component library provider details, rate, terms, disclosures, all pre-formatted for your locale and regulator. The consumer never leaves your domain.

↳ What you get
  • On your brand, on your domain
  • Locale-aware copy & disclosures
  • Theme-matched components
04

Earn on every match

When you match a customer to the right product, the moment attributes back to your impression. Live dashboard. Transparent splits. Monthly settlements. No surprises.

↳ What you get
  • Real-time revenue dashboard
  • Transparent revenue share
  • Monthly net-30 settlements
Talk to Us
A match, end to end

One sub-second match.

From the moment a user taps "compare" to the moment they have a personalised offer, half a second of orchestration across the network with offers generated directly from providers.

In under a secondSTEP 01 / 05

User arrives in the moment

Someone reading Money Daily taps "compare car loans". They're already in research mode, on a brand they chose to follow.

WHERELIVE
  • On the brandMoney Daily
  • What they wantCompare car loans
  • In countryAustralia
Under the hood

Three layers. One platform.

Comparison looks simple from the outside. Underneath, it's an orchestration problem across data, ranking, and trust — and we've built each layer to be the boring, reliable kind.

I.

The matching engine

Real-time, intent-aware, fit-first matching across the live provider network.


  • 01Sub-second median match
  • 02Fit-first, not pay-to-rank
  • 03First and Third party matching data
II.

The data fabric

Open Data was just the start, we are now connecting the market to it.


  • 01Pre-wired into Open Data & Bureau APIs
  • 02User-driven eligibility and customisation
  • 03Region-aware data residency
III.

The trust layer

Compliance, disclosures, audit trails, and regulator-aware formatting baked into every match — so the consumer sees the right match.


  • 01Regulator-aware disclosures
  • 02Tamper-evident audit log
  • 03Right-to-explain on every match
FAQ

The questions we get every week.

None of the above. We're infrastructure — the open layer that powers comparison inside the brands consumers already use. The marketplace is everyone's. The relationship is the partner's.

Embedded path: days. Connected path: weeks, depending on how custom the journey is. A free sandbox is available from day one of "Talk to us".

No. Ranking is fit-first — product match, eligibility, and outcome quality outweigh bidding. Providers can't out-spend their way to a bad match.

Inside the consumer's region. We route, we don't hoard. Partners stay the data controller for their audience; providers receive only what regulation requires for the offer to be valid.

Open for new customers, both sides

Want to join?
Let's talk.

Bring an audience, a product, or just a question. A 30-minute chat is enough to tell whether we're a fit.

Talk to Us See how it works